Archives for February, 2008

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INTERNSHIPS on LEAP DAY 2008

A Vision of the Way Things Are Supposed to Be

By Matthew Zinman
Founder, The Internship Institute

Today’s the day. An opportunity. THE opportunity.

If you’ve ever wondered how things got to be THIS way, let’s LEAP the other direction to our future and wonder instead about how things are supposed to be.

Here are the Four New Realities About Internships:
1) MANDATORY to graduate
2) FAIR PAY for everyone
3) CENTRALIZED on campuses
4) SELF FUNDED by students

Every time we change something, it always ripples to another; which is to say: there are objections to remedy.  For now, please refer to this vision chart.  Everything will become clear and happen, all in due time.

In short, I will appeal to every college and university and, if I have to — students and parents — to create a fund using 1.5 credits of students’ (and parents) hard-earned tuition money (and loans) to privatize a system of Employment Readiness and Career/Internship Placement Centers on campuses everywhere to “plug in” to the employer community and seamlessly integrate into how each school does it.

Thank you for all your kindness and support.  We need all we can get to make this work.

Happy Leap Day!

Matthew

A recent study by the University of Michigan-Dearborn elicits curiosity about something beyond its purpose.

UMD surveyed career centers at 64 institutions to address student needs for employment preparedness.  They evaluated various methodologies (and lack there of) for implementing a successful experiential learning program.  The work is ground-breaking by its own merits. (Nice goin’ UMD!)  What’s more is a cross-reference of data, which reveals the following;

1) Students can earn on average up to 6 internship credits within their major

2) More than 90% of schools charge students tuition for “recoupment of the cost of administrative and educational oversight”

3) However, ONLY 22% of career centers were classified as “high-touch” (see footnote)

This begs a very interesting question:  Where’s the money going that universities charge students for internship credits?  And how much money is that?

PLEASE NOTE:  This wonderment is no way about pointing fingers or naming names.  It’s a simple question.  I imagine what makes the truth ever-elusive here is my experience that hardly any two schools do much of anything the same way.

Knowing that, let’s extrapolate some questionable facts and take some liberty for the sake of important dialogue.

Here’s the annual cost of higher education broken down by credit based on a generous full course load in comparison to what career centers spend per student.  Did you get all that?

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In this fact-based yet extremely hypothetical scenario, a public university with an enrollment of 15,000 undergraduates, all of whom earn a pay for their 6 internship credits would take in $17,370,000 with the career center getting $157,950 or about .009%.

Is there a data analyst in the house?  Good.  They’d probably have a faulty logic meltdown right about now.  I admit a little over-inflation for the sake of conversation.  I mean, career services has to get more than “.009%”.  Even NACE says they’ve got a whole ten bucks to spread around for every student.  I guess the tuition credit funds go to faculty advisors and department coordinators, right?

Again, the point here is not to be more than a bit scandalous.  It’s to question whether those dollars can work harder elsewhere.  It’s to call attention to the need for more funding for career services and internship offices.

What can be done?  What if all the tuition money for internships was placed in a special fund and/or used to establish and maintain a central internship placement office?  (more on this soon)  What if every school established an appropriate allocation ratio?  How about an independent audit by the fraternity brothers who sleep through Accounting 101?

Most important, what do YOU think about students getting charged for internship credits and how to account and apply that money?  There’s no substitute for the experience I lack.

FOOTNOTE:

UMD defined a “high touch” career center as having a “high level of administrative or professor support; [being] well-structured within coursework components, [comprising] required orientation seminars, [and involving] a high-level of personal interaction.”  Only 25% classified as “moderate touch,” and overall, “approximately 50%” of respondents do not help with finding the internship, but instead direct students to various external websites.”

I’ve experienced way too little about how career centers and universities operate. Every campus I come across seems to do things differently. One commonality I fail to understand is why career centers run on shoe-string budgets. The latest news from NACE (National Association of Colleges and Employers) is that the average amount that four-year colleges and universities allot for career services per student is about $10 whole bucks.

Let me get this straight. The annual cost of education these days [according to the College Board] at a four-year public institution of higher learning is about $6,185 for public institutions and $23,712 for private schools. So, out of all that tuition, only $10.53 [to be exact] trickles back to students in the form of career services? Can that be right?

Actually, I think less than half of students ever utilize career services and less than half of career centers have services of direct benefit to internships. Now we’re getting somewhere.  What’s more is that my sources tell me the NACE study is flawed because it does not account for the full operating budget, most of which is staff compensation. And we all know the good work of career centers is about its people. They’ve got plenty. What more could they want? Don’t they bring in tons of other money without having to rely so much on institutional funding? Let’s imagine we could double their funding to average about $20 per student. Would they even know what to do with all that cash?

I’ve got it. They can hand out free sticks of gum to every student they can interest in taking a photocopy of that résumé guide. There you have it. Problem solved. Good thing too, ‘cause now universities can go back to their true priorities: giving faculty more incentives to publish instead of teaching better.

Hey, do you know where I can find the Employment Readiness Center?  It’s like – a campus hub.  Truly unbelievable.  All of those professionals are so good at helping students connect with the right internships and job opportunities.  I guess their job’s easy now with the experiential education requirement in effect.  Every student has to complete an intake assessment for the data to go right into the master registry.  So now, every time an employer calls to recruit students, the employment center professional is just a few keystrokes away from matching up dozens of candidates.

And then we woke up.  Okay, I’ll speak for myself.  Just a daydream I guess.

I know.  I know.  Someone out there’s thinking if THAT is what this guy fantasizes about; it might be time for him to get a life.  I’m trying my best people.  How ’bout you?  What’s your dream sequence for the perfect career center?  Let’s get this party started.  it begins … you’re BMOC (or “W”): the prez.  You can do anything to improve work readiness and, dare I say, STUDENT PLACEMENT.  What say you?